Adidas Bags Murray
Formerly tied to Fred Perry sportswear, the UK’s top men’s singles player, Andy Murray has signed a deal with Adidas. Beginning in January 2010, with the Australian Open, Murray will be promoting the Adidas brand, which he believes will give him benefits both on and off the court.Murray Believes in Adidas
Whilst the cynics might think that this deal is all about money, no serious sports star is going to consider wearing inferior tennis trainers or competition clothing if it doesn’t perform. Of course there’s a benefit for each party – that’s what sponsorships and endorsements are all about, but Murray will have needed to be convinced that the deal is right for him. Adidas is a leading name in high-performance tennis wear and has confirmed that Murray will be wearing:
- Barricade tennis shoes – these shoes are Adidas’s best-selling shoe and the biggest-selling tennis shoe in the world. The combination of comfort, support, breathability and stability make this design one of the most sought-after by professional and amateur tennis players alike. A classic shoe, Adidas are constantly updating the technology used in its design and manufacture to ensure that all wearers get the best possible performance on-court.
Competition tennis clothing – the Adidas Competition clothing line is designed to give players maximum movement and comfort whilst they play. Unlike many other sports, tennis can be unpredictable, with matches lasting up to three hours and played in a wide variety of climates. Adidas understands that serious athletes need clothing that keeps them cool and allows them to move without hindrance. The form-fitting Competition range is worn by a number of respected tennis players.
Andy Murray will have been well aware of the Adidas tennis range before he signed a deal with the company and it will be interesting to see the results when he is on the circuit in 2010.Buy Adidas at Footasylum
Are you a budding Andy Murray? Whether you’re itching to be the next tennis star, or you just want some of that Adidas magic, we can help. We stock a wide range of Adidas footwear and clothing so that you can take advantage of the company’s sports expertise and add a bit of style to your wardrobe. Not all Adidas products are for serious sports stars, and you can enjoy all the benefits of wearing Adidas without breaking a sweat.