Combining court performance with next level street style, the Jordan IV is a slick looking sneaker. Featuring a premium tumbled leather, the 'White Cement' boasts an all-white upper, with black highlights and speckled Cement colouring to the midsole, heel tab and lacing straps.
A fan favourite colourway, Jordan Brand have gone true OG with this comeback, rewinding things back to 1989 with an authentic Nike Air logo to the heel.
Film fans out there will know the Air Jordan IV 'White Cement' from the Spike Lee’s movie, 'Do The Right Thing', where a character on a push bike ran over Buggin Out's brand new pair and scuffed them up. Putting these sneakers in the spotlight, 'Do The Right Thing' created a pop culture icon out of the 'White Cement', making every re-release an instant sell-out.