The Lowdown

Launch: Nike React Element 55

Wed, 16 Jan 2019 00:00:00 GMT

One of the sleekest runners around, the Nike React Element 55 brings style and science to the table, taking elements from the React family and pushing it into the future.

The most reactive trainer to date, aptly named after the most reactive element in the periodic table, number 55 Caesium (obviously), this shoe is all about reacting to you and your movement.

Designed with a synthetic vegan leather upper with neoprene segments to provide support and comfort, this trainer goes one step further with an integrated lacing system for an almost custom fit.

Commanding attention, the chunky midsole of the Nike React is one of the few soles to show case the rubber outsole pod structure along the side walls.

And don’t worry, if branding is your thing, you’ll find a large Swoosh to the sidewall and Nike React branding to the heel and tongue.

Dropping on 17th January at 8am, this is set to be a fast mover, so set your alarms and keep your eye on our new in section.

While you wait, why not also check out the rest of the Nike available at Footasylum to complete your sneaker collection.

Just dropped: Nike Zoom 2K

Wed, 09 Jan 2019 00:00:00 GMT

The Nike Zoom 2K is inspired by the early 2000s with an eclectic mix of basketball elements and M2K Tekno vibes. This sneaker truly unites futuristic innovation with retro design.

The breathable mesh upper with leather overlays are supported by the Nike Zoom Air cushioning, creating a chunky sneak with a bold voice. The plastic overlays adorn the side panels like wings, adding to the Zoom nature of the trainer.

If it’s the Swoosh you’re after, it’s the Swoosh you’ll get. The finished article is adorned with mini Swooshes, Zoom branding to the eyelets and metallic ZM Air logos to the heel – the Zoom 2k is the perfect archive re-release to follow on from Nike's overbranded 2018.

Launching January 10^th, believe the hype around this franchise and get yours quick! Keep an eye on our new in section to be the first to catch the new colourways as they drop.

New Year's resolutions worth sticking to

Mon, 07 Jan 2019 00:00:00 GMT

The new year new me brigade are warming up ready for their annual self-validating social media post and whilst we get that most people go into this with the best intentions, how many of you actually stick to it?

Whether you’re finally going to get that six pack in 2019, pay off your overdraft or travel the world, here’s the top five resolutions worth sticking to.

Stop procrastinating
Raise your hand if you’ve ever been personally victimised by procrastination? Thought so. Make 2019 the year you get stuff done! That assignment, the MOT, the reaching out to an old friend, the life admin… get it done! Procrastination is a much needed saviour at times, but too much and the jobs pile up and you have to use a whole day's annual leave to sort your life out and nobody wants that!

Save save save
A boring but important one that is 100% worth sticking to, if you can! We all know the pain of being bankrupt two days after pay day or the student loan drop. We all say next time will be better. We all fail and then hate ourselves a little more each time. Let’s draw a line under our nonsense spending of 2018 and see if we can make this the year we make our pay last a whole month.

Look after number 1
January is gym season for everyone, from the Greek Adonis to the dad bod squad. Whichever camp you’re in, why not make 2019 the year of self care? That doesn’t have to mean going to the gym at 4am armed with a protein shake, but just taking a little time to eat your broccoli, move more and get your eight hours. Easy!

Take a chance
In the age of the ‘gram it’s easy to constantly feel like you’re missing out and everyone is travelling the world with their golden skin and earning a million pounds an hour. But what’s stopping you? Take a chance, say yes to the trip, say yes to that date, say yes to scary, new, exciting challenges – it might be the best thing you ever do!

Treat yo’ self
Of course, what would life be without treats. No matter how big or how small, everyone deserves a treat and whether it’s something you’ve saved for or just a bit of a F it moment, go with it.
Why not start the new year as you mean to go on and treat yourself to a brand spanking new pair of sneaks? Oh go on then…

Top picks: Women's running trainers

Fri, 04 Jan 2019 00:00:00 GMT

Whether you’re heading to the gym, running errands or just want to look like you’ve been to the gym, we’ve got a selection of runners to fit all purposes.

Adidas Originals Arkyn Primeknit
An all-rounder in the style and practicality stakes, the Adidas Arkyn combines a supportive knit upper with a heavily cushioned sole for a responsive feel when running. Adding a stylish twist to the traditional runner, the Arkyn Primeknit is a great way to add colour and flair to your gym get up.

Reebok Aztrek Trainer
If you’re looking for something a little chunkier, the Aztrek is an all-terrain runner with a durable and reactive outsole. Keep your training aesthetic on point with this retro borderline dad trainer available in a selection of colourways.

Nike Air Max 270
An iconic runner showcasing Nike's biggest air unit to date, the Air Max 270 is a go-to trainer for many. Designed with a knitted upper for a breathable shoe and lightweight sole, the AM270 provides comfort, practicality and style. Available in a vast array of colours and tones, this is a must-have for your collection.

Puma Ignite Flash Runner
Offering a seamless technical running experience and evoKNIT technology to the upper and sleek modern foam cushioned Ignite midsole, the Puma Ignite Flash is an obvious choice for a running trainer upgrade.

Adidas Originals Deerupt Runner
The Deerupt boasts a minimalist design with on trend webbing covering the upper and midsole. The flexible upper creates a comfortable running trainer that can easily be worn for long periods, doubling up as an every day sneaker, too.

Nike Air Max 270 Flyknit
An edited version of the classic 270, this Flyknit runner features Nike’s biggest air unit to date with an ultra-breathable upper to keep even the fastest feet cool. The Flyknit material provides a custom fit to your shoe, giving you a sock-like feel for extra comfort and support.

Not found the runner for you? Make sure you check out our full collection of women’s running trainers to find your new trainer.

New year, new me - The top January Fads

Mon, 31 Dec 2018 00:00:00 GMT

I reckon everyone has done some form of January fad. You know the ones… the lifestyle changes you can only make in January and then you go completely off the rails come February? Yep, them ones. Here's the top three that come round year after year.

Veganuary
A controversial one that can be taken two ways – vegan January or veggie January. This one only really became main stream a few years ago, but it has its own website where you can make the pledge to go vegan for a whole month. No fried chicken, no cheese, no chocolate for 31 days. Are you up for the challenge?

There are lots of motives behind this one – health, animal welfare and environmental impact being the top ones. If you’re looking to kick the new year off with a challenge, then go for it!

Dry January
With over two million people making the pledge every Jan, this is arguably something we could all benefit from after the festive season, but this fad actually has a number of benefits. The obvious one is that it is undoubtedly healthier for us to not drink and a whole month of this will leave you feeling fresh and full of life. But, possibly a better outcome of a dry month is a fresher fuller bank account!

Think about it, you’ll be ditching the £6 rum doubles for a £1.20 diet coke… you do the maths.

Re-joining the gym
I say re-joining because let’s face it, we have all joined and re-joined more times than we would care to admit. After a long winter of over indulging rounded off with Christmas and New Year, January is always the busiest time for gyms and health clubs. This is possibly the ultimate fad because give it a few weeks and the all year gym squad can breathe a sigh of relief as the treadmill queues are gone for another year.

Not necessarily saying this is a bad fad, if you want to get fit in Jan, you go for it, but this is the definition of a January fad!

Launch: Nike Air VaporMax Plus Black/Dark Grey/Aluminium

Wed, 26 Dec 2018 00:00:00 GMT

Ending their 20^th year with a banger, the Nike Air VaporMax Plus Black/Dark Grey/Aluminium is another iconic addition to the franchise.

A trainer steeped in history, the VaporMax Plus is a combination of two classic Nike silhouettes; the VaporMax and the Air Max Plus.

Boasting one of the boldest colourways to date, the upper is a subtle black neoprene encased in the trademark wavy cage with an iridescent purple finish. The purple accents continue throughout the shoe with a transparent purple Air VaporMax bubble sole unit. The sneaker is finished with discreet Swooshes to the rear and sole.

To shop the rest of our new in men's trainers, click here.

FA Christmas: How to react to Christmas presents

Tue, 25 Dec 2018 00:00:00 GMT

We’ve all been there before. You excitedly unwrap your present but then can’t hide the sheer horror and disappointment in your face. Do they even know me? How could they do this to me? I wonder how long I have to return it…

Whether it’s your mum buying you cringey clothing or your brother buying you aftershave instead of perfume, here’s our quick guide on how to put a brave face on this Christmas.

The polite smile
At the end of the day, it really is the thought that counts. So even if you know that fluorescent hat is going straight to the charity shop, just give nan the polite smile and thanks and she’ll be happy and none the wiser.

Laugh it off
Your mate has bought you the worlds ugliest novelty mug, but that’s okay because it’s hilarious, right? Laugh this one off together and tell her it will look great sat on your desk at work (or in the communal kitchen cupboard).

Play it cool
Mum’s really out done herself this year trying to update your wardrobe, but unfortunately it looks like absolutely nothing she has bought is going to fit - what a shame! No worries, mum’s always keep receipts so you can exchange it for the right size aka something you might actually be seen wearing in public.

If you didn't get what you were hoping for, why not treat yourself to some new sneaks or clothes from our latest drop?

Christmas sale - top trainer picks

Mon, 24 Dec 2018 00:00:00 GMT

If you didn't make Santa's nice list, check out our top trainer picks for our just landed Christmas sale and treat yourself this festive season!

MEN'S SNEAKS
Nike M2k Tekno - WAS £89.99 NOW £59.99
This ultimate 90s inspired runner ticks all the boxes. Retro, check. Chunky, check. Double swoosh, check. Snap up a pair of these platinum and black sneaks for your collection today.

Air Max 95 premium – WAS £134.99 NOW £99.99
A staple sneaker in any man’s collection, this premium edition of Nike Air Max 95 elevates the original design with more premium materials but still embraces all the OG qualities we love of the 95 franchise.

WOMEN'S SNEAKS 90s streetwear in a shoe. Metallic finish, pink accents a chunky sole; what more could you want? An iconic silhouette from adidas, the Women’s Falcon is the perfect every day sneak.

Nike M2K Tekno Gel University Red – WAS £94.99 NOW £64.99
Those suede and mesh uppers that we all adore. The M2K in bold university red is the perfect way to kick off your new year with a statement sneak that screams 2019, I’m ready for ya! Click the image to shop this instantly recognisable futuristic women’s trainer.

JUNIOR SNEAKS Nike Huarache Run Ultra Black/White - WAS £64.99 NOW £54.99
One of Nike's most popular silhouettes, the Air Huarache offers something a little different to their other runners. The statement black white design is a great addition to any casual or street outfit. Described as a hug in a shoe, treat yourself to an extra hug this Christmas.

Nike Air Max 1 Black/Gum - WAS £64.99 NOW £49.99

A slight variation on the classic Air Max 1, the addition of the popular gum sole adds an extra element to this favourite sneak. The all black finish, including the Swoosh, creates a bold statement for a bold kid.

Make sure you check out the rest of our sale here.

Jordan 11 - back with a sonic boom

Wed, 19 Dec 2018 00:00:00 GMT

Michael Jordan, through Jordan brand, has transcended his primary purpose in a way few ever will.

The Jordan 11 is testament to this. The silhouette is seen as one of the sneaker industry's all-time grails – a must have for any Jordan collection. Maybe this is because Tinker Hatfield designed the sneaker to be something Michael could wear on and off court, its sleek patent leather panelling not only providing less weight and more support (due to less stretch) than standard leather, but giving the shoe a formal shine. The 11 is the bridge between hardwood and red carpet. Shorts and tuxedo pants.

Hatfield has gone on record saying the shoe might be his all-time favourite because of the technical features underneath the glossy exterior. Ballistic mesh, cordura nylon, a carbon fiber spring plate in the outsole – every technical aspect of the Jordan 11 was geared toward letting Mike fly.

And fly he did. In 1996, Jordan made good on his two word fax the year before. ‘I’m back’: back from minor league baseball; back from the tragedy of losing his father; back to standing head and shoulders above the rest of the game. He won his fourth NBA championship wearing a Bulls Jersey, a face streaked with tears and the Air Jordan 11.

23 unofficial, rising UK Rap star and Jordan fan, doesn’t hoop. He’s connected to Jordan through the clout each silhouette has in street culture. He settled on ‘23’ as a name after he and a friend observed his sneaker collection after a studio session. The number represents being the best, from winning multiple NBA titles to conquering the MLS, it represents 23 striving to be the best at what he does.

Shop the full range of Jordan footwear and apparel right here.

FA Christmas: The ultimate Christmas winners

Tue, 18 Dec 2018 00:00:00 GMT

We took to Insta to find out what really makes you guys tick over the festive period and what presents really go down like a lead balloon - You're a tough crowd!

Coca Cola advert – The official start of Christmas.
Kevin the Carrot – Go on Aldi!
John Lewis – Of course, the annual tear jerker.

Pigs in blankets – Our inspiration for the rest of the day.
Turkey – The main event.
All of it – Don’t be shy, go IN.

What did the snowman say to the other? Can you smell carrot.
Why did the music teacher need a ladder? To reach a high note.
Why did the golfer wear 2 pairs of pants? Because he didn’t want to get a hole in one.

Home Alone – A classic.
Elf – What is Christmas without Will Ferrel?
The Grinch – Everyone’s favourite Christmas hater.

Lynx Africa – Sorry nan!
Socks – A bit naff but I bet you wear them.
A t-shirt I gifted, gifted back to me – enough said.

If you think you can beat any of these, be sure to let us know in the comments below!

FA Christmas: Men's 12 Sneaks of Christmas

Wed, 12 Dec 2018 00:00:00 GMT

If you’re not a sneaker head and are lost in a sea of sneaks fear not, we’re handing you a lace and pulling you out with our fool proof guide to the top 12 sneaks of Christmas 2018.

adidas Originals Pod S3.1

A certified winner for the athletic guy in your life is the Pod S3.1. A simple trainer that brings a touch of the running track to everyday street style.

Nike VaporMax Plus

Not one for the faint hearted, the VaporMax is a bold statement sneak for the streetwear savvy guy in your life. You can’t go wrong with the classic black silhouette and chunky sole.

adidas Originals 80

Perhaps your dad is clinging onto his youth or your brother is going through a retro phase. Whoever it is, the Continental 80 is a classic trainer with a simple design for the more laid back, nostalgic guy.

Nike M2K

Of course we had to include the ultimate trainer. Who’d have thought dads could be so cool? The M2K Tekno is bold in design and colour and isn’t limited to dads; if your brother wants to channel his inner 40 something throwing it back to the 90s, who are you to judge?

Nike Air Max 97

Slightly more versatile than some of Nikes bolder choices, the 97 is a crowd pleaser, so whether your recipient is 18 or 38, they’ll be happy with a pair of these beauties.

Converse

The staple shoe of all jeans and a t-shirt kinda guys. Converse are as versatile as they are cool. Chuck them on with anything and you’re set for the day. Snap these up for the fella that needs a little shoe revamp but isn’t a full sneaker head.

Glorious Gangsta Zeus

An arguably less well-known brand but not one to be overlooked, Glorious Gangsta (GG) have a selection of stylish, simple every day trainers for the more casual and less streetwear guy in your life. Think Gucci without the price tag.

Vans Old Skool Mixed Check

Every man and his dog has a pair, so why not treat your guy to a new pair sans three-year-old festival mud? Another classic that you can’t go wrong with!

Jordans

The Holy Grail in sporting trainers, if your guy is into his basketball then look no further. Hi tops low tops mid rises Jordan has all grounds covered. An icon in the trainer game, you’ll be racking up serious brownie points with a pair of these.

Hugo Boss

One for the Gok Wan in your life. If you’re buying for the king of all things style and luxe, Hugo Boss footwear is the epitome of luxe with sleek, elegant and simple designs straight from the catwalk to your stocking.

adidas Gazelle

A favourite for both men and women, the Gazelle is an effortless way to add a touch of class to your outfit. Perfect for the understated guy with an interest in both fashion and sports, a timeless classic that will be a winner in any household.

Air Max 270

Go big or go home. The biggest air filled heel in the game adding both style and comfort, the Air Max 270 is for your true Nike fan and a must-have in their collection.

FA Christmas: The alternative Christmas OOTD

Mon, 10 Dec 2018 00:00:00 GMT

The comfy edit

Being comfy doesn’t have to mean pyjamas, you can rock your usual streetwear on Christmas Day and be comfortable in the knowledge that you can fit more roasties in than the rest of the fam.

Go full 90s throwback with an Ellesse or Reebok tracksuit or stay classic with a Nike or adidas sweat. These versatile looks will go with anything in your trainer collection, or now is as good a time as any to add to your treat yourself to some new sneaks.

Nan might not be a fan of the streetwear look, but this trend isn’t going anywhere anytime soon!

The Insta #OOTD

The ‘gram don’t sleep, so if you’re ready to work for them Christmas likes, this outfit is sure to reel them in.

Retro is back, so style our Nike Archive tracksuit with your favourite sneaks and you’re good to go. Rope your younger brother in for this photoshoot (a selfie just won’t do) and show off your take on the ultimate Christmas outfit.

Turn up, glam up

Okay we lied, but if you can’t wear sequins at Christmas then when can you? This little Motel number is perfect for not only Christmas Day but the whole festive season, as well as those summer festivals – see, it’s an investment! Team it with a pair of statement Docs and layer with a black polo or tee and you’re good to go.

Be sure to tag us in your take on the ultimate Christmas outfit over on Instagram @footasylumwomens

If you’re all set for clothing, check out our latest trainers to complete your look.

adidas Continental 80 TFL collection

Fri, 07 Dec 2018 00:00:00 GMT

adidas has joined forces with Transport for London for a second time to create a series of trainers celebrating 15 years of the Oyster card.

The original collection, which included the Temper Run, Continental 80 and ZX 500RM, was only released in limited numbers, whereas this collection of rebranded Continental 80s is set to be a bit easier to get your hands on.

Designed for commuter journeys (or an underground super fan), the latest collection from the adidas X TFL partnership reignites the iconic Continental 80, encompassing comfort and cutting edge design into an all-time favourite.

The six trainers have been designed collaboratively to represent all 12 lines of the London underground, including the Metropolitan Line - the world’s first underground.

Each of the six pairs will focus on two underground lines, with each shoe dedicated to a single line. The all white leather upper gets a vibrant contrast in the form of a sidewall strip in the colour of a specific underground line.

adidas Originals x TFL launches on 9/12. Check out the full adidas Originals Continental 80 collection including the Transport for London collaboration here.

FA Christmas: Women's 12 Sneaks of Christmas

Wed, 05 Dec 2018 00:00:00 GMT

On the 12th day of Christmas my true love gave to me... grief... because I didn't get her the trainers she wanted.

Whether you're buying for your girlfriend, sister, bestie, cousin, mum, auntie or gran, we've got you covered with the ulitmate 12 sneaks of Christmas for the woman in your life this Christmas.

Nike Air Force 1
A bold yet simple sneaker choice. Available in a variety of styles and colours this shoe is one for the fashion conscious 20 something looking to add a street twist to her wardrobe.

adidas Falcon
Another bold fusion of fashion and sport is the adidas Falcon. This 90’s-inspired streetwear runner is the ultimate throwback shoe, making it the ideal gift for the girl who likes to make a statement with her footwear choices.

Converse One Star Platform
Another firm favourite in almost every girl's shoe collection is the classic Converse. Stick to the traditonal Chuck Taylor All Star or go festive with a glitter or star embossed trainer.

Nike Air Max 97
An iconic member of the Nike family, this is another one for the sneaker head in your life.

Nike M2K Tekno
The ultimate women’s Dad Trainer, seen on everyone from vloggers to sports stars around the world. This is the first choice for the street savvy girl looking to grow her already extensive sneaker collection.

Converse High Tops
The best in the business at delivering style and comfort, high tops are a great all year round trainer that will make a great gift for your girl no matter her style.

Calvin Klein Maya
If you’re girl knows her Gucci from her Prada and her Calvin from her Louis, she needs these in her collection. Sticking to the chunky sole trend, the bold colours and suede panels make this the fashion IT trainer.

New Balance 574
A modern-day classic, the 574 has athletic appeal in a whole host of colourways. Snap up a pair of these sneaks for your comfort conscious queen.

adidas NMD R1
An equal mix of running and style, the perfect shoe to take your girl straight from the track to the high street.

Nike VaporMax
Something for the Sporty Spice in your life, the bold Vapormax is the ultimate streetwear guru must have. If your girl is happiest in her trackies, baggy tee and a pair of trainers, max your brownie points with a pair of these bad boys.

Puma Suede Classic
Pumas most popular shoe will be a hit in your household this Christmas, too. The premium style can be worn by your casual jeans and t-shirt girl or more athletic kinda girl.

Vans Old Skool Platform
Every nan and her dog has a pair of Vans Old Skool so this is a sure fire way to avoid tears and disappointment on Christmas morning.

If your girl just isn't a trainer girl, check out of complete gift guide including clothing and accessories.

FA Christmas: Christmas shopping survival 101

Mon, 03 Dec 2018 00:00:00 GMT

Tis’ the season to be stressed, sweaty and shouty. Christmas shopping sounds glorious, but we all know it's anything but. Every year we put ourselves through it because of this romanticised Insta depiction of shopping amongst the fairy lights, perfectly gift wrapped bargains and a cinnamon spiced latte waiting for us at the end. But no, Christmas shopping takes a little piece of your soul every year.

If you haven’t caught up with the 21^st century and opted for online shopping from your bed, then this is how we recommend surviving your high street wrestling arena this festive season.

1. The food pit stop

One of the best things about this time of year is the food and not caring whether your jeans are a little tight or not - we’ll worry about that in January. Tackle the shops early so by lunch time you are hangry and ready for that bratwurst and mulled wine. The well-earned food break will either revive you to carry on for an afternoon of trawling the shops or induce a food coma that only your couch can nurture.

2. Write a list

He's making a list, he's checking it twice... Don’t be that person that everyone hates. You know the one. Stood aimlessly trying to work out where to go, what to get, Greggs or Subway, do I even have my purse with me? We all know them; we all hate them. Before you set off write a list, make a plan and stick to it! You can go at your shopping centre like a true woman on a mission (or a bulldozer) and get your shopping boxed off in record time.

3. Go it alone

I know, I know. Shopping is a sociable event blah blah blah, but if you’re taking mum and nan in tow they are only going to slow you down. Nan wants to look at every fluffy jumper in M&S, mum wants to coo at clothes for the grandkids and worst of all, they’ll bump into everyone from down the social club and you’ll have your cheeks squeezed and relationship status queried at least three times. No. Not today Sharon.

4. Shop online

Get your Christmas PJs on, stick on Home Alone and shop from the comfort of your couch, or maybe your bed if it was a heavy night. In today’s day and age there isn’t much you can’t get delivered to your door so why not take advantage of it? Why not go the full hog and get a Maccies on Uber Eats, too? Festive bliss.

FA Christmas: Top non-Christmas Christmas films

Fri, 30 Nov 2018 00:00:00 GMT

We did a sweep of the FA office to find the best of the best in non-Christmas films that you absolutely have to watch at Christmas time. If Home Alone, Love Actually and Elf just aren't you're thing or you're firmly celebrating Grinchmas, we've got you covered. Here's our top picks to get you through the season.

Harry Potter

The perfect way to add a bit of magic to your muggle Christmas. Any day now, ITV will begin to slowly tease us with a Harry Potter film in their prime time Saturday evening slot every week up until the big day.

Charlie and the Chocolate Factory

The golden ticket to a happy Christmas; movies, chocolate and absolutely no sign of Johnny Depp. Let your imagination run wild with the 1970s classic as your waistline begins to resemble that of poor little Augustus.

ET: The Extra Terrestrial

If there was ever a time to become a pig in a blanket, it is at 6pm on Christmas Day crying on your couch at the worlds cutest alien.

Mrs Doubtfire

If you find somebody who doesn’t like this film delete them from your life. A true classic with absolutely nothing to do with Christmas, Robin Williams will have you creasing from the get go.

Cool Runnings

When you’re on your 8^th cheese board of the week and feeling a little sluggish, let Sanka and the team inspire you to get back in the gym with their complete lack of sporting prowess.

Toy Story

With number four confirmed for summer 2019, all the 20-somethings clinging onto their youth and (embarrassingly large) toy collection will be happy to relive those classic moments with Andy this festive season.

Batman

Whether it’s the Joker, Penguin or Bane (just picture Tom Hardy instead) making an appearance this Christmas, we all need a break from the festive cheer with a DC classic.

The Hangover

The days of nothingness between Christmas and New Year can feel like one long hangover, so to make you feel a little better about your new found couch potato status and blurry recollections, The Hangover has got your back.

Bridget Jones

Arguably a Christmas film but not really, everyone needs a granny pant fuelled love triangle to get them through the long family gatherings.

BLACK FRIDAY 2018

Fri, 23 Nov 2018 00:00:00 GMT

Black Friday: Launches and offers

The biggest day of the year has finally landed, and after a week of mega deals, we are going in hard with new, exclusive and discounted sneaks today! Get your fix here:

Relaunch: Men’s VaporMax Plus Triple Black
20 years on from their original launch, the VaporMax Plus are back giving your collection the street edge it craves. Guaranteed to turn heads, the striking silhouette and easily recognisable sole are what makes this trainer stand out. Add them to your collection today for an instant refresh.

Launch: EXCLUSIVE Men’s Courtside pack
A collection of courtside sneaks featuring a mix of classic yet practical designs has landed exclusively with Footasylum today. The new Air Force 1 Duckboot has undergone a winter makeover with a stylish yet functional water-repellent synthetic upper and rugged outsole. Air Jordans are back with a simple black and white design; a must-have for any true sneakerheads collection. And finally a statement twist on a classic Air Force 1 Low; a chunky black sole and upper with an artistic black and white body.

Launch: Women’s Air Force 1 Stud Pack
Never one to shy away from bold design choices, the Nike Air Force 1 ’07 Star Studded showcases an on-trend twist to the simple signature style we are used to. Available in two classic colourways – black and white - the silver and gold studs perfectly compliment the premium grain leather body and untouched Swoosh. Treat yourself to these fresh creps before they sell out.

BONUS RESTOCKS - WE'RE NOT JOKING WHEN WE SAY THESE ARE A BIG DEAL.THAT'S WHY THIS IS IN CAPS

JUST ADDED - Black Friday Day 7

Thu, 22 Nov 2018 00:00:00 GMT

Thursday’s unmissable offers and launches have arrived and include some of the biggest names in the game. Check them out here:

Air Max 95 OG
One of the best offers you'll see today - you can pick up a genuine piece of Air Max history for £30 off. For today only you can grab the Nike Air Max 95 OG String Orange for £89.99. What are you waiting for?

Launch: Women’s Suede M2K Pack
The chunky silhouette of the Suede M2K is giving us serious Air Monarch vibes, making it a hit with us already. Designed with a mix of fabrics and colourways, this bold sneaker is launching in three must-have styles on Footasylum today.
A modern mix of suede and iridescent panels paired with the statement black and white sole are just what your wardrobe needs right now. Update your collection now while stock lasts.

There's some mad monochrome offers to be had today, too, from NMDs to California Tees:

Stay tuned for big things tomorrow...

JUST ADDED - Black Friday Day 5

Mon, 19 Nov 2018 00:00:00 GMT

Offer: Air Force 1 LV08 Sport

It’s all about Air Force today, with £25 off the Air Force 1 LV ’08 Sport.
The Black/White colourway features a versatile Black leather upper on a White midsole, but there’s something a little bit special going on with the Swoosh and heel patch. A lenticular (effect that gives different graphics from different angles – thanks, Wikipedia) design shifts the colour of the Swoosh as you move, with the heel tab changing from AF-1 to the NBA logo.
The Deep Royal/University gold brings the colour shift to a bolder colourway – the NBA logo shifting in and out of a shimmering gold/greeny/yellowy heel tab.

Launching today: Nike Air Force 1 Jester Suede Pack.
Nothing funny about that. Nike’s Air Force 1 Jester was created as part of the 1, Reimagined initiative that saw the AF1 radically redesigned for the Nike woman. Since, the Jester has become a more permanent member of the AF1 range, it’s wonky branding and fallen-off swoosh available in more classic Air Force colourways.

The Suede pack doesn’t take much explaining: the Jester is decked out in neutral suede uppers with a white midsole and tonal outsole.

If Air Force isn’t your scene, we’ve cut the adidas P.O.D system by £45. That’s 44% off for all you mathematics fans out there. £55 for the brand with the three stripes' hyper-modern application of its Torsion System, with a substantial pillow of Boost in the heel, perfect for everyday comfort.

These are just a taster of the Black Friday offers we've dropped this week - check out all limited Black Friday offers here.

JUST ADDED - Black Friday Day 4

Mon, 19 Nov 2018 00:00:00 GMT

Let’s kick the week off with the Nike Overbranding Pack: Air Max 97, 95, Air VaporMax Plus and Huarache.

Despite the name, each silhouette isn’t a crazy collage of swooshes and lettering as you might expect - the AF1 Utility pack (restocking tomorrow) and the JDI pack probably go harder on logomania. The Overbranding pack is a tasteful take on the trend, each silhouette incorporates subtler hits of repeated branding, which gives the monochrome colourways a pretty luxe feel.

We’re big fans of the 97 and Vapormax Plus - the latter replacing the 3M stripes on the forefoot with embroidered swooshes – but a special shout out has to go to the Huarache, an Iconic silhouette too often left out of packs like this.

Sticking with Nike, complete the look with the Nike full zip hooded top, now £42.99

Check out the rest of today's offers right here - get them before they're gone.

Black Friday - New Products Added Daily

Thu, 15 Nov 2018 00:00:00 GMT

The wait is over.

Black Friday may be a week away, but we're kicking things off early so stay tuned for launches, exclusive promotions and restocks dropping every. Single. Day.

We’re starting as we mean to go on with the Nike Air Force 1 Utility Pack - if you missed out on these earlier in the month, now's your chance!

Nike’s Air Force 1 has been a street favourite since the day it hit the courts, and the Utility Pack that dropped at the start of the month is one of the best iterations of the silhouette we’ve seen for a while.

We’ve got a full restock of the pack, so if you missed out you can get your hands on the utilitarian, overtly branded version of the 1982 basketball classic right here, right now. Be quick though, these are flying out.

If you're looking to expand your sneaker collection (I don’t believe you) Stay warm with exclusive, limited-time offers on The North Face, Brave Soul, Zavetti and Glorious Gangsta outerwear:

Keep your eyes peeled over the weekend for more daily drops, offers and restocks. We're too good to you.

EO on YouTube, School and Life After German

Fri, 12 Oct 2018 00:00:00 GMT

We’re sitting in a barbershop in Hackney, waiting for EO to do a quick outfit change. It’s a fine day outside, which bodes well for the afternoon’s shoot locations. He emerges from the back smirking, shuffling out into the centre of the room in track pants at least a size too small, before erupting into laughter at the state of his legs.

The Reebok Classics collection EO models captures the essence of an era he didn’t even see the first time around. ‘It’s like Fresh Prince of Bel-Air, and all these baggy clothes and stuff… you know I’m only one year away from the 90s, if I was born one year earlier I’d be a 90s baby’. Bold colours, half zip tops and the welcome return of archive silhouettes like the Daytona and Aztrek represent the best of the era, given new relevance by the new breed of entertainment specialist.

At 17 years old, it probably felt like an earlier start for EO than it did for the rest of the assembled crew – if you thought life after German would be sleeping ‘til the afternoon and the end of homework, the early trappings of internet and UK rap fame suggest otherwise. Despite a UK top 20 and over 30 million views, the 9am starts are going nowhere.

In fact, between 160,000 YouTube subscribers, studio sessions and shoots like these, life is pretty hectic, and that’s before you consider the tour he’s got in the works, and the fact he’s still squeezing in schoolwork. ‘Yeah, the whole school thing… it’s a sticky one, still’ EO chuckles, looking over at his manager.

When we sit down to speak, he’s already been in and out of 90’s inspired tracksuits, shot in the barber shop and outside, and now bundled up in the back room of the shoot’s Winnebago with cameras, lighting, and 3 people out of shot. It’s hot, airless, EO still has a location left to shoot, but it’s all smiles. It’s hard to tell if it’s serious professionalism, or just an infectious, positive attitude.

Although he’s got a lot going on, he loves the fan encounters that have punctuated the time we’ve spent in public places. ‘I like it when people come up to you saying they like your music and that it’s all love’. After the interview, as we’re waiting outside the Winnebago, a young lad hesitates at the door and his Mum asks ‘is EO in there?’ She tells us how much her son and his friends love his videos, and they’d got a picture with him at Wireless. EO bounces down the stairs from the cab and asks the boy his name, has a chat and gets a few pictures. ‘Here, give me a hug. See you later, yeah’ the boy leaves elated.

‘I know that, like, to the younger generation I’m the guy’, he laughs, ‘I don’t wanna gass myself but like the younger generation really, really support my ting, so I really rate it’. EO is part of the new breed who didn’t experience 90’s trends the first time around and who’ve always known YouTube as a legitimate entertainment platform and a potential career choice - the YouTube Partner Programme had been around for a good few years before EO hit double figures.

Still, he knows success is a long road. ‘I started making YouTube videos and started making parodies and stuff and yeah that’s how I started it. When you first start it’s a slow process, your heart has to be in it from the beginning cos bruv, if you’re in it for the money, you’ll make a video and see no money and you’ll just be like oh my god. I made 5 videos and I saw literally - literally no exaggeration - 1p of revenue, I was like… you always start slow but then you start to grow. I think it took me like 3 or 4 months before things started to pick up.’

Despite finding his feet in parody, his track German is a serious foray into music, and at 30,000,000 views and counting, early signs are looking promising. He’s capitalising on an engaged YouTube audience, and crossing over to UK rap fans in a big way.

‘I am loving the best of both worlds. I just feel like YouTube is a place where I can showcase more of my personality, cos there’s lots of artists out there that have a nice personality but they just don’t show it and its just unfortunate. Obviously, I have the platform to show everybody how my life is going and I’m going to continue to use it.’

The success of German means he’s not just showing people how it’s going online – in the past year he’s played Wireless and Capital XTRA, crowds fitting for the peak of a music career. ‘It’s a BIG difference guy, what the flip bruv, listen I have 160,000 subscribers and I perform them at wireless in front of 50,000 people - and 50,000 people is like a whole ocean of people it’s like… bruv, it just doesn’t stop. It just goes and goes like what the hell it’s so mad. Numbers online, when you see it online you just underestimate it but in real life it’s so much more powerful’.
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With the promise of full live sets in the not too distance future, ‘How far down the line?Hmm next year?’, and singles dropping even sooner, it’s clear EO is much more than a class clown – not that he’s about to leave comedy behind any time soon. The final location of the day is a basketball court – latching onto a stray football EO finds his range around the key, drifting back to the 3-point line. He shouts to his manager ‘If I get this you have to let me drive home’.

‘Looks like you’re walking.’ Best get that driving test booked.

New, Authentic, Nice Grooves: In Conversation with Ralph Hardy

Mon, 08 Oct 2018 00:00:00 GMT

There’s no such thing as original thought. A statement seemingly backed up by a cursory glance into UK chart music and mainstream culture.

Coming to terms with your relationship with originality isn’t at the top of an artist’s to-do list, and cross-referencing ideas against everything that’s come before will likely provide one answer: shit, back to the drawing board. But does it matter if something’s been done before if you haven’t experienced it?

No, it doesn’t - at least that’s how you feel after speaking to DJ, pace setter and founder of NANG Ralph Hardy. A few weeks after meeting Ralph at one of his club nights we caught up at the bottom of his Mum’s garden in his newly-erected studio. ‘It was a shed like 2 months ago. I had a lot of time on my hands and I said, nah, this should not be a storage space anymore, so I dedicated some sleepless nights into painting and putting boards up and really honing into my want for music’.

Ralph is a relaxed and warm, speaking with bright eyes and eloquence when discussing the finer details of his work, though I’m not sure he’d call it that. ‘Then I bought another shed, that’s what the little one is for. I had to make a compromise somewhere, I couldn’t just throw everything out.’

The idea that nothing is original doesn’t faze him. ‘I have a strong affinity for being original - but that’s just based on how I want things to be in terms of how it’s received… as long as whatever’s been done – whether it’s you, whether it’s her whether it’s them - as long as I can look at it and think this is exactly what you wanted to do, and it comes from a somewhat genuine place, then run with it.’

'These questions have me thinking like, have I been operating on a wave?'

Each new wave of culture inevitably sees the sampling, remixing or re-release of a classic track or melody, often causing its original fans to collectively lose their minds. There’s a feeling that concepts, art and music are dumbed-down to connect with new (mainstream) youth, but this is just the comparison of modern work to nostalgia’s rose-tinted lie. Things change. Making something current doesn’t make it less valid, it makes it resonate with new minds. It makes new nostalgia.

It might not break new ground, but the feelings are real.

On the process, he muses ‘there’s no middle ground for it. Its either I didn’t think about what just happened, or I spent hours, days and months honing in on how it’s going to look. When it comes to authenticity, the formula is to not have one.’ It’s either too spontaneous for cynicism, or it’s a comprehensive reproduction of the soul. ‘I hope I’m not being too elusive with these answers… I can talk some more?’

At times caught unprepared by the line of questioning, Ralph laughs ‘maybe I should think about myself more than I actually do. These questions have been making me think, like, raah have I just been operating on a wave?’ He has – a wave created from experiences enjoys and recreates. His club night and radio show, New Alternative Nice Grooves (NANG) has been going for 6 years now, and provides everything it promises.

‘I want NANG to be remembered for what its intentions were: to highlight music and people and moments that otherwise would’ve been slept on because it’s not mainstream, because it’s not the trend of today.’ He reminisces about going to raves underage before adding ‘all the music that’s played, it’s not going to be on any playlist. I want people to remember that even if it’s popular or mainstream, it doesn’t mean that’s all you have to digest in that space. I took from Benji B and Deviation, I took from Plastic People, I took from Visions, and everything I liked from these places, I brought to where NANG was. I want someone - whether they’re young or old, late to the party, whoever takes from NANG - to be like: I like what the intentions were, and I’m going to do this with this sound, or these types of people.’

‘I want you to lose your breath and then step out into the smoking section and think – oh shit, this is actually gwarnin’.

Anyone who’s experienced NANG has glimpsed the inside of Hardy’s head. A music fan in the truest sense of the word, after welcoming us down to shoot in his shed-cum-studio, Ralph told us he’d invited some friends along for an impromptu session - the next few hours vanished into the slightly dusty air to good conversation and the sound of 4stringsz electric violin. Hardy had a brief discussion with Roll Deep MC Manga Saint Hilare, and in the 10 minutes that would make us miss our train, he laid down bars in 2 takes. It was worth it.

'As long as you’re celebrating something that means something to you, authenticity is going to grow'

‘It’s a feeling that 9 times out of 10 I can’t even explain it to you, when I feel something that is authentic and it moves me, to put it into words is almost an insult. You had to have been there. If I write down how NANG was, it’s never going to match up to whoever was there when that reload happened. A recording session for Growing Pains – I can write about it all day but unless you were there and heard the violins or heard the MC structure words based on a conversation, you’re not going to get it. It’s about being in the moment, at the moment. ‘

It doesn’t matter how many other shed-studios are out there, how many other philosophers of music (how many other masquerading music writers) - when you’re part of creating a feeling, nothing else matters.
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‘I just want people to move. Whether it’s funk from 20 years ago, 30 years ago; whether it’s James Blake to Queen or whatever, as long as you’re celebrating something that means something to you, authenticity is going to grow. Feelings are going to grow. The movement will grow.’

Follow Ralph Hardy here, and get tickets for the next NANG night here. See you there.

Just Dropped: adidas Originals Sobakov

Wed, 03 Oct 2018 00:00:00 GMT

Created to capture the essence of modern football culture, adidas Originals Sobakov is a blend of contemporary design and classic, nostalgic touches.

A thick, stretch-knit upper sets the Sobakov apart from the previous generation of terrace wear – taking the Three Stripes’ modern design philosophy to reposition the idea of terrace style for the modern game, and the new generation of fans.

Reflective 3 stripes wrap the back of the shoe as a call back to the iconic Predator Precision from ’00, which, sat atop a newly designed sculpted herringbone patterned outsole, creates a new, distinctive silhouette.

Comparing it to terrace classics like the Gazelle, you can see how big a difference a few design tweaks makes. While both follow the basic ‘flat gum sole, monotone upper with contrasting stripes’ formula, the Sobakov’s unstructured knit upper sculpted sole completely changes the shape. The result is very much a terrace shoe for the Yeezy generation.

The colourways are again a mix of timeless and 2018; no-nonsense black, white and gum keep things familiar to original terrace fans, while Clear Orange and Sesame are more like a premier league 3^rd kit – the contemporary twist.

From the terrace to the streets, the Sobakov collection is available online now. Check them out here.

Re-powered: CAT Footwear Intruder

Mon, 01 Oct 2018 00:00:00 GMT

CAT footwear’s ‘Re-powered’ campaign is bringing silhouettes from the unapologetically-rugged brand's archive into 2018.

The timing couldn’t be better – you might be sick of hearing the phrase ‘90’s inspired’, but we’re not sick of wearing it. With workwear and chunky silhouettes going nowhere, the Intruder is less like the neighbour’s cat who keeps leaving dead birds in the kitchen, more like the girl you just met on a night out but is already your new best mate.

CAT has a genuine pedigree for rugged workwear – CAT Footwear is inspired by ‘the power and attitude of earth moving machines’ – for those of you not into diggers, Caterpillar Inc, the parent brand, make heavy machinery. Their Colorado boot remains unchanged since it was launched in 1988, with the signature yellow and black branding and sturdy grip sole making the transition from work sites to city streets.

This gives the Intruders’ toothy, exaggerated outsole more authenticity than most – it’s the same rubber used in the work boots that actually saved one man’s foot after being run over by a train. Seriously, CAT aren’t playing.*

The mixed-material upper is constructed from nubuck and nylon mesh, featuring neon pull tabs to the heel and tongue, CAT branding and sturdy, hiking-style laces. All three colourways drop right here on October 1st, and they might be our favourite thing to be revived from 1996. Let us know which ones you Wannabe getting your hands on.

*disclaimer: the Intruder will absolutely not save you from any kind of locomotive. But you knew that, right?

What your Uni course says about you

Fri, 28 Sep 2018 00:00:00 GMT

With summer drawing to an end, students everywhere are bracing themselves for fresher’s week. Check out below what your university degree says about you - brace yourself for some home truths.

Sports Science

via GIPHY

These guys are the British Uni equivalents of the Jocks in American High School movies. They’re the cool guys who turn up to Uni at 1 minute to 9, in a fresh new tracksuit and the latest trainers. They love sport. They aced PE at A-Level and were the captains of all the teams at school. They come in packs, often found in the student union, they are in top shape due to the fact their lectures take place in the gym. They’re up for anything, always game for a night out and often make a joke at your expense. They probably end up being a P.E teacher or a Rugby Coach - making kids run aorund in the cold for thier love of sport.

Medicine

via GIPHY

Medics are exceptionally good drinkers, probably the best at Uni. Maybe it’s because they know exactly how much their limit is. Frankly, it’s impressive by how much they can drink whilst putting in triple the hours at Uni than anyone else. You don’t need to ask what course they study, because they’ve probably already told you. You never see them at home and when you text to see where they are “I’m at the library, doing an all-nighter”.

Psychology

via GIPHY

Psychology students thought they’d go to Uni and end up answering those lifelong questions like ‘is the Earth flat?’, but instead they ended up having to convince their mates to do endless questionnaires every week. They’re ready to offer advice at any opportunity and often take a back seat in conversations, psychoanalysing everyone else and always end up judging all your bad habits. They often end up doing something completely irrelevant to their degree after Uni and still haven't figured out the answers to some of those oh so important questions.

English Literature

via GIPHY

Everyone thinks English Literature students lay around spending all day reading, when in reality they lay around doing pretty much nothing. They blow their student loan buying all the books they could ever need, putting them to good use on Instagram, posting their afternoon in the local coffee shop with their latte, book and abstract caption. English students are in a world of their own, tweeting Shakespeare, going out 3 times a week and still managing to bag a 2:1.

Business studies

via GIPHY

Business studies students love their course, they love group work and they love using PowerPoint to explain and present absolutely anything. They know all the special effects, making text appear one word at a time to draw out their presentation and maximise your misery. They never appear stressed with their work, often leaving it to the last minute and still acing any presentation or exam. They tend to have a rather laid back approach to Uni and their love for business actually seems to disappear after Uni as they’re still figuring out what they actually want to do in life.

Fashion

via GIPHY

Fashion students are very defensive about their degree, complaining that people don’t take them serious enough and their degree is more challenging than most. They’ve seen one too many episodes of Project Runway or Ugly Betty and think they’re the next big thing. You actually never see fashion students in lectures, but you’ll see them on campus setting the bar in their well-dressed outfit, paid for by their student loan of course. But when they are attending Uni, you’ll often see this evidenced on their Insta story, with a filter, a latte and a cute notebook. What actually goes on in these lectures?

Law

via GIPHY

Law students sure make it known that they study Law, letting everyone know on the group chat or the library café “I can’t come tonight I have a HUGE Law assignment to do”. They tell everyone they are studying to become a professional lawyer and always take pub arguments way too seriously. Never argue with a law student, they’ll always catch you out.

Need to upgrade your look before fresher’s starts? Head to the Just Landed page to shop the latest drops. Make sure you check out The Lowdown for more advice, tips and fashion.

Fresher's Week Essentials

Mon, 24 Sep 2018 00:00:00 GMT

With fresher’s week looming, we’ve pulled together the essentials that you need to cop for Uni. From lazing around in loungewear, to stocking up on socks, check out our rundown of Fresher’s must-haves below.

Loungewear

After all that partying you’re going to be feeling pretty rough. While we can’t stop you from going out for the 4th night on the bounce, we can ease your pain the next day. Track pants and tops will help you get through the day in comfort and style, though they won’t ease your aching head. The danger here is you might end up falling asleep in the library instead of cramming for that last minute test on soil samples – but that’s the price you pay.

Slides

Slides are essential for Uni. Whether you need to do the supermarket run, take the bins out or you’re late for your lecture, throw on a pair of slides for a quick fix. Lounging around your halls for the day? Our collection of slides and flip flops are great for those cheat days. Casual slip-ons for super laidback style.

Bags

Carry in style with our huge range of bags and backpacks. Once your lectures start, those trips to the library will be a lot easier with a standout bag. Pick from a classic backpack or maybe you’re hitting the gym and need a gym bag? Our extensive range sure won’t disappoint. Unless you’re trying to carry your parent’s weight of expectation. No bag is strong enough for that.

‘Out out’ shoes

No matter what your class timetable says, Fresher’s week is about partying, not getting enough sleep and repeating until your body can’t take any more. All time outside of your duvet is spent meeting new people, and there’s nothing like sneakers to bring together like-minded students. Bond over the latest drops, or talk about the finer points of an all-white AF1. But, there is nothing suitable about a triple white colourway for a night out. Add some blackout anything’s to your Fresher’s rotation to make it easy on the cleaning side of things.

Underwear & socks

With all the partying and sleeping you’ll be doing there probably won’t be enough time for any laundry. Stock up on underwear & socks to keep you going for the whole week (or more). With your Mum potentially hundreds of miles away, there’s a strong chance you’re going to have to pay to use a laundrette – any switched-on Fresher knows money can be better spent elsewhere. Lads, check out multipacks here, and girls, make sure you check out our wide selection of branded briefs so you have one for every day of the week (or term).

Check out Just Landed for all the hottest drops to set the bar on campus.

Student City Guide

Fri, 21 Sep 2018 00:00:00 GMT

Packing your bags and leaving home; getting on the train to a distant land rich with opportunity. You don’t know anyone and there are potential dangers and delights around every corner. What will become of you in the years that follow? Well, hopefully, you’ll carve out an identity, leave with a first class degree a place on a graduate scheme and a host of new friends. At the very least you’ll gain a pocketful of debt so even if you didn’t make any friends the student loans company will be there for you. Kind of.

Here’s what the key student cities in the UK have to offer.

Glasgow

Over 700 pubs and clubs, Irn Bru and Scots. What’s not to like? Amongst others, the city is host to the University of Glasgow, Glasgow Caledonian University, and the tinderbox that is Glasgow School of Art. Despite being the biggest city in bonny Scotland, it’s a doddle to get about - the subway forms a loop around the city, and the city centre is built on a grid system. For the uninitiated, be aware that Celtic/Rangers can get a bit tasty so choose your colours wisely.

Go out: Head to Sauchiehall Street and drop into The Garage for cheap drinks 7 days a week.
Get a grad job: While not constantly hiring, space technology is taking off in the city’s tech scene. Shoot for positions at Clyde Space for jobs in probably the coolest industry going.

Newcastle

So much more than Geordie Shore, but also, Geordie shore – if you’re into that. Natives will tell you it’s got the best nightlife in the UK, and Newcastle is consistently cropping up at the top of best student city lists – and with the University’s School of Medicine, the city’s industrial heritage, Brown Ale and the Magpies, you can see why.

Go out: Digital Mondays
Get a grad job: Teach First. Potentially one of the most rewarding grad schemes out there, they’re drawn 4th as the top grad employer in the North East, and regularly listed in the top grad schemes in the country.

Manchester

Home to Manchester Metropolitan University, University of Salford, the University of Manchester and the Harry Potter-esque John Ryland's Library. The city that birthed Graphene, Oasis and Vimto. City vs United, The National Football Museum and over 85,000 students. With a rich history of music, the arts and science, the UK's unofficial 2nd city has it all.

Go out: 42’s literally any night for sticky floors and indie anthems.
Get a grad job: the BBC. The British institution has state of the art facilities at Media City, and is rated the top grad scheme in the Media sector in the Times top 100 graduate employers.

Sheffield

60% of Sheffield is made up of green spaces, with nearly 70 gig venues and a list of festivals as long as your arm covering everything from cinema to art and ale. You can book yourself a party taxi complete with your own music, strobe light and smoke machine. Why not book one to the Fox and Duck, a pub that lets you take your own takeaway. YOU CAN TAKE YOUR TAKEAWAY TO THE PUB.

Go out: See the future of the UK music scene at Leadmill.
Get a grad job: RISE graduate scheme – takes talented graduates into genuine careers with Sheffield SME’s.

London

The Big Smoke. Home to the London Underground, Wembley Stadium, Britain’s most expensive pint and approximately 400,000 students. Assume all your mates who got into UCL, KCL and LSE are on to big things, or at least big changes to their previously-northern accents. Despite expensive pints, Student social spend is actually below the national average, and with so much to do every night of the week, in terms of entertainment, the city really is in a league of its own.

Go out: The 1 Big Night Out Pub Crawl. London’s a big place, you need to see as much of it as possible.
Get a grad job: PwC – voted the UK’s no.1 grad scheme, by graduates.

Freshers Life Skills and What They'll Teach You

Mon, 17 Sep 2018 00:00:00 GMT

Going to University is probably the biggest academic step you take after putting on your school uniform for the first time aged 5 and skipping off into the unknown with your Power Rangers lunchbox and a heart filled with wonder.

But, just as your first week at pre-school teaches you the harsh reality that having to be somewhere at the same time every day quickly dampens the enjoyment factor, Fresher’s week is equally eye-opening, just for different reasons.

Basic life skills pt.1: Washing
It’s Thursday. Since Sunday you’ve worn 2 outfits per day: one for making the best possible first impression for meeting flatmates and course mates for the first time, and one for the inevitable night out each evening. You’re burning through clean clothes at an unsustainable rate. You need to do a wash, but you don’t know where to start. You’re too early into your new friendships to risk revealing your complete dependence on your mum for anything to do with laundry, so you use the same brain that got you (into this mess) 3 B’s and go it alone.

The only problem is, now you’re unloading the washing machine at the laundrette 10 minutes down the road your clothes look cleaner but also smaller? They look like the t-shirts you remember but somehow greyer? And it cost you 2 quid. Fuming.

Home truth: You’re incapable of following basic, standardised instructions.

Basic Life skills pt. 2: The Food Shop
It’s Saturday, 10am. Your head is pounding, your body is crying out for water but the thought of leaving your bed is too much. Your phone starts ringing, causing your head to explode with white-hot pain behind your eyes. To stop the misery you answer it. It’s your Mum – she’s put £20 in your account to get a food shop in; she’s worried all you’ve been eating is Super Noodle sandwiches and cheesy chips. ‘Don’t spend it on going out’ she chides, signing off the call with how proud she is of you. This is problematic in 2 ways. 1: you are going out tonight, so unless you go food shopping now, the money will get spent in direct opposition to your mother’s wishes. And 2: Your hangover is too great to allow any kind of vertical movement.

As the clock ticks round to 2pm, the guilt is piling up. You actually need to leave the house to sort out pre-drinks for the evening’s festivities, but if you’re going to Aldi, you might as well do a food shop. So, here you are, sweating under the fluorescent strip lights, surrounded by trolleys and family units, eyes flitting over 4-shelves-worth of pasta. You’re looking at the options, but you’re not taking anything in. All your brain can recognise is swatches of light browns – a spiral here, a shell there - labels seem to be in a different language (Italian), and your anxiety has rendered basic maths impossible.

The rest of the ordeal passes in an adrenaline-blur – you come to your senses on the street outside, vaguely proud of yourself, but arms heavy with your poor decisions. Back at your halls, you unpack cheap beverages (so far so good), a pack of Bourbons (so far so good) and a 5kg pillow of Fusilli (what the fuck). A 5kg pillow of Fusilli. It’s intimidating, all 5kgs taking up the majority of the worktop. You try not to look at it directly as you usher it into your cupboard, sliding it to the back in a vain attempt to forget about it. But you can’t. It’s the spectre at the feast. You don’t even know how to cook it. Your life is spiralling out of control.

Home truth: You’re scared of dried pasta.

Basic Life skills pt. 3: Cooking
Nothing you do can shift the thought of the Fusilli. It occupies your daydreams and haunts your nightmares. Every pang of hunger is followed by a takeaway and a side of guilt. Today’s the day, you think, hungry for culinary learning and unable to justify another £5 kebab.

Today’s the day you murmur to yourself in encouragement as you open the cupboard and face the dried wheat behemoth. Leaning partially against the back wall, the Fusilli is no less intimidating than when it revealed itself days before. This time though, you’re ready. Head clear, recipe in hand, flat empty. There will be no outside judgement, just two gladiators duking it out with pride on the line.

You find your largest pan, fill it with boiling water from the kettle and stick it on the hob. A pinch of salt makes you feel Michelin-starred as you watch the liquid tousle with itself between the curved aluminium walls. As it reaches peak pasta temperature, you take the Fusilli pillow in your arms, preparing to decant it into its watery tomb. But the Fusilli has other plans.

In the final act of its arid existence, the Fusilli breaks free of your tentative control. As the pillow is tipped to 45 degrees the contents make a sudden lurch forwards, exiting the scissored corner at an unchecked speed; spilling both into the pan and onto the hob – overflowing the aluminium vessel and chattering onto the vinyl flooring.

It’s carnage: the salted water furiously surges over the hob, bubbling and spitting before joining the spirals on the kitchen floor. Frightened by what is unfolding you jump away, wrist bitten by the splash-back, cradling your reddened flesh and cursing your failure (in Italian).

Home truth: You’re still scared of dried pasta

In conclusion, Fresher’s week isn’t all ice-breakers and bar crawls: it’s a proving ground for modern life skills. Take the failures on the chin and by the time you’re handing in your dissertation, you’ll have mastered the basic adult skillset – just in time for wrestling with the horrors of council tax. Enjoy.

Want a £1,200 Footasylum voucher? Enter here.

Win a £1.2k Footasylum Voucher

Fri, 14 Sep 2018 00:00:00 GMT

What’s the best thing about starting a new year in education? Is it the promise of top grades and high-flying careers? The sound of new friendships blossoming? Or is it the guarantee of student-only events and more discounts and freebies than you can shake a stick at? It’s the latter, so listen up.

We’re giving away a huge £1200 gift card, enough to drop a ton on new sneaks every month for a whole year. Or, you could buy 20 pairs of Vans Old Skools and get it over with in one transaction. Whatever floats your boat. It’s your gift card.

To enter, all you have to do is be a student with a valid UNiDAYS account, and fill out the form below. I’ll be personally checking these for spelling and grammar, so put all those years of English lessons to proper use*. Full terms and conditions can be viewed here.

Thank you for your entry!

Download the Footasylum app with UNLCKD to check out the rest of our active competitions and browse this week’s new arrivals.

*please note poor spelling and grammar will not affect the outcome of the competition, but it’s good practice for end of year exams.

Fresh Colourways: adidas Continental 80

Wed, 12 Sep 2018 00:00:00 GMT

One of the hottest silhouettes of the summer has returned with some bold, colourful iterations; Aero Blue, Clear Pink, and Semi ‘Frozen Yellow’ inspired by the infamous adidas Yeezy Boost 350 v2.

Featuring retro tonal uppers, midsole and outsole, adidas branding arrives on the heel and tongue with a navy and red stripe running down the side – an iconic feature that boasts on all continental models. Soft premium leather finishes this bold refreshing take on the iconic Continental 80.

Although slightly harder to rock than the monochromatic first drop, these are the perfect way to add some colour to your rotation – there’s more to life than triple black every day.

Want them? Shop the adidas Continental 80 from 11pm on the 12th September. But before you do make sure you download the new Footasylum app for access to UNLCKD to earn points and win exclusive prizes.

The 5 Best Things to Double Up On

Wed, 12 Sep 2018 00:00:00 GMT

Sometimes, one isn’t enough. The best things in life are better with company, even if that company consists of another pair of Air Force 1’s for when the ones on your feet aren’t white any more.

Double Cheeseburgers

Self-explanatory really. Take a juicy patty (cow, chicken, pork, deer, beans, quorn – we don’t discriminate), grab the cheese of your choice, add some seasoning , maybe fry off some onions, lightly toast your bun, line up your condiments (ketchup, mayo, mustard, chilli, garlic, even brown sauce – again, no judgement here), and stack your components in whatever order you see fit.

Look at what you’ve just created. It’s beautiful, but not perfect; your burger is lonely. Do the right thing - introduce another patty. Friendship tastes better than solitude.

Double Denim

Jeans truly are the workhorse of the modern casual wardrobe. Since the 1800’s they’ve been pulled on by gold miners, Hip Hop moguls and everyone in between. They’re durable, go with pretty much anything and great for students because somehow you can wear the same pair for days on end without smelling like a stray dog.

For the discerning jeans wearer, there is only one thing better than covering your lower half in denim: simultaneously decking out your top half in the stuff too. Don the Canadian tuxedo for weddings, christenings, bar mitzvahs, and your Wednesday morning lectures.

Double Bed

On average, you spend about 1/3 of your short life in bed. This figure peaks while you’re at Uni, with students spending approximately 5/8s of their time horizontal. While effective, the single bed is at best a comfortable coffin, and at worst a plush prison offering little-to-no freedom for the occupant(s!).

Get a double bed. This is a minimum requirement – if you can fit a Queen, King, Super King in your room then do it, do it even if it means moving your wardrobe to the hallway. Do it if it means forgoing a bed frame and living in a room that is basically carpeted with a mattress. Your Mum won’t approve, she’ll say it looks like a squat, but what does she know? I’ve moved out Mum, you have no power here.

Double Vodka

‘Everything in moderation’ is a phrase that only really comes into play when you’ve got a real job and have to pay taxes and do a big food shop every week. Before that, moderation is something that only exists in the minds of commuters and in the pages of the dictionary.

Plus, when your student bar is knocking out doubles for £2, who are you to refuse? This said, please drink responsibly – the last thing we want is vomit all over your £700 Super King.

Double UNLCKD Points

The aforementioned doubles are good, but they don’t give you that feeling of unboxing a fresh pair of sneakers, the crinkle of the branded paper and the smell of the virgin leather, Flyknit or Boost. You get a student loan, and we know you’re not going to spend it all on books and stationery.

So, when you spend it on those Air Max 270’s you need for the new term, make sure you do it on one of our Footasylum Student Events, where every purchase you make will hit your UNLCKD account with DOUBLE POINTS. That means you’ll get an £11.49 voucher back for full-priced 270s. It’s the smartest decision you’ll make since actually revising for your exams.

Keep your eyes on our channels for details of your local in-store student event, because as well as double points you’ll get 20% off. Not bad. Not bad at all.

What's UNLCKD? see all here.

Spotted In: Nike AF1 Jester XX

Tue, 11 Sep 2018 00:00:00 GMT

Ever since the drop of the Nike AF1 Jester XX, we’ve seen some major street style from bloggers and influencers everywhere. The Jester XX is inspired by the creativity and culture of each individual. A street style legend, this reinvented edition features off centre branding and an elevated sole. We’ve picked our fave blogger babes to show you how they’ve styled this icon.

@justskai

View this post on Instagram

Had such a lovely weekend this time just spending time with my friends and family ?? Even managed to fit in a bestie workout in there too! Much needed. Hope everyone’s had a relaxing one??? ???????????????????????? ????????? ???????????? ????????? ????????? ???????????????????????????????????????????#styleblogger #lifestyleblogger #londonblogger #londonbloggers #lifestyle #khaki #fashionblogger #style #camo #ootd #styleblogger #londoner #outfitoftheday #blogging #whatiwear #ootddaily #streetstyle #prettylittleiiinspo #london #londonfashion #influencers #blogger #bloglovinfashion #influencer #influencermarketing #fashioninspo #minimalstyle

A post shared by Skai (@justskai) on Sep 9, 2018 at 4:25am PDT

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Happy Sunday! Hope everyones had a relaxing weekend? I just wanted to chat about these new trainers ?? Can’t help but think they match every outfit I own God dammit - say hi to new babies #Airforce 1 #Jester XX by @nikesportswear from @footasylumwomens ?? ???????????????????????? ????????? ???????????? ????????? ????????? ???????????????????????????????????????????#styleblogger #lifestyleblogger #londonblogger #londonbloggers #lifestyle #trainers #fashionblogger #style #londoncafes #ootd #sneakers #londoner #outfitoftheday #blogging #whatiwear #jestersneakers #streetstyle #prettylittleiiinspo #london #londonfashion #influencers #blogger #bloglovinfashion #influencer #nike #fashioninspo #minimalstyle

A post shared by Skai (@justskai) on Sep 2, 2018 at 5:13am PDT

Skai gives us ultimate street style envy. Pairing up the Nike AF1 Jester XX with some ripped jeans and a camo jacket for an urban take on this fresh sneak. Experimenting with style is always fun and Skai does that here, brightening up her camel toned trousers and black bandeau with the crisp white Jesters for a fit that exudes cool.

@vintagedollrisa

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Getting into my cozy neutral tones, full fit from @footasylumwomens ????????? Feat the @nike AF1 Jester XX #FAMyway #FootasylumWomens

A post shared by VINTAGEDOLLRISA (@vintagedollrisa) on Sep 10, 2018 at 5:41am PDT

View this post on Instagram

Women’s only ????????? #AF1JESTERXX

A post shared by VINTAGEDOLLRISA (@vintagedollrisa) on Sep 10, 2018 at 5:44am PDT

Risa always brings her A game. Taking the Jester into A/W, she pairs it up with the Daisy Street Womens Pocket Cargo Pant for an effortless fashion forward look. She gains maximum urban style points from us!

@acidfairys

View this post on Instagram

grey days ?? @footasylumwomens #footasylumwomens

A post shared by Alicia (@acidfairys) on Sep 9, 2018 at 11:17am PDT

Alicia keeps things bold wearing the AF1 Jester XX with red detailing to stand out from the crowd. Keeping things on brand, Alicia goes for a casual look that won’t ever go out of fashion. Wearing the Nike Womens Swoosh T-shirt and Poly Knit Pant this look is simple yet so effective.

@xeiramc

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unbothered ????‍?? Air Force 1 Jester & crop top from @footasylumwomens

A post shared by Marie (@xeiramc) on Sep 6, 2018 at 1:46pm PDT

For an outfit that oozes retro vibes, check out Marie’s ultra-cool fit. Giving us a fresh take on the retro trend, Marie pairs the white AF1 Jester XX with an all-white tracksuit and the Nike Womens Cropped Tank Top. A stylish yet sporty look.

@nikiposch

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anuva one ???? @footasylumwomens . . . #orangeisthenewblack #nikeoutfit #allnikeeverything #nikeobsessed #yesnike #af1jesterxx #airforcejester #airforce #ootd #fitspiration #outfitblog #hypebaestyle #fashioninfluencer #hypebaekicks #hypebae

A post shared by NIKI POSCH (@nikiposch) on Sep 5, 2018 at 11:51am PDT

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swooshhhhh sunday ? how hard are the new jester xx, please?@footasylumwomens . . . #footasylumwomens #nikeswoosh #airforcejesterxx #snkraddicted #kicksdaily #sneakerhead #kicksonfire #iconicsneakers #airforce1jesterxx #airforcegang #airforcegallery #sneakersoftheday #shoegallery #whatsyourgirlwearing

A post shared by NIKI POSCH (@nikiposch) on Sep 2, 2018 at 12:19pm PDT

Never one to miss out on a trend, Niki gives us major outfit envy. Always looking effortless, this outfit knocks the street style vibe out the park. Pairing the crisp white Jesters with the Nike Womens Swoosh Long Hooded Top, this get up really does have it all.

Want to get your hands on the latest styles to drop at Footasylum? Head over to our Just Landed collection. Want to get all the latest news, style tips and launch info, as it happens? Make sure you head over to The Lowdown to keep up to date with all things Footasylum

Now Live: adidas Falcon

Fri, 07 Sep 2018 00:00:00 GMT

adidas’ Falcon takes us back to the yesteryears of the 90’s. Inspired by retro fashion, this latest drop brings colour pops and metallic finishes to the forefront.

This streetwear icon is combined with a '90s vibe, taking inspiration from the running designs of the past and the carefree rebellious spirit of the art music and fashion in that decade. Offering a distinct modern look, this chunky silhouette features a mesh upper and boasts a midsole that’s made for comfortable all day wear.

The adidas Falcon is daring and bold. Made for those who are confident and brave, this authentic sneak exudes style. Style up this iconic trainer with some retro esque sportswear to embrace this chic trend.

Want to be in with a chance of winning our Falcon competition? You and 3 friends could win a weekend to London, including first class train tickets, 2 nights stay at a luxury hotel, 5-star meal and a night out including a personal photographer and a pair of adidas Falcon each. Make sure you download the Footasylum app now and enter through UNLCKD.

Check out the adidas Falcon here for an ultimate retro reboot. Make sure you head to The Lowdown for all the latest drops, fashion, interviews and more.

First Impressions Count

Thu, 06 Sep 2018 00:00:00 GMT

With fresher’s week upon us, those first impressions count! You’re going to meet so many people, from moving in on your first day to attending fresher’s fairs – but don’t worry cos we’ve got you covered. Check out our top picks for Fresher’s Week to make sure you impress, featuring the latest looks and the hottest new trends.

For some cool casual vibes, check out the Wrangler retro tee with striped detailing, an essential to take you from the streets to the sofa. Look killer in these bold adidas Track pants. With popper detail and fresh green stripes, these track pants reflect some serious 90’s vibes. Fusing retro with comfort, what’s not to love?

Channel an effortless varsity vibe with this crop Rugby Polo shirt from Tommy Jeans. If you’re having a “what do I wear” breakdown, this shirt makes sure that your fresher’s week outfits are fire. Pair up with some joggers for an essential hungover outfit. Or for the trips down to the student union, throw on a pair of jeans for a casj yet cool look.

For the visits to the fresher’s fair or the library once lectures begin, you still need to bring your A game. This adidas Originals Womens Slim Jacket brings a bold and modern take on the retro trend. Providing total comfort, this jacket makes sure you’re still looking on trend, allowing you to layer up in style.

No Fresher’s Week look is complete without some fresh new sneaks. These Platform Suede Van Trainers will give your new friends major outfit envy. With a pastel colourway these trainers ooze off duty cool.

Make yourself known on campus as a style icon with the freshest sneaks. The Nike Womens AF1 Jester XX is a street style legend and an essential to any killer look. Gain maximum style points with this iconic trainer.

The Tommy Hilfiger trainer is a style staple. With a platform sole and contrasting heels caps, you’re sure to be elevated.

For a fashion forward look for them walks to the library, check out the Converse One Stars – simple and impactful. And don’t forget a bag to fill with all those freebies from the fresher’s fair! This Tommy Hilfiger Mini Backpack is the ideal bag for fresher’s, allowing you to carry in style. With taped branding and contrasting throughout this bag provides maximum style impact.

Check out New In for all the latest styles and make sure to visit The Lowdown so you never get left behind. And make sure you check out UNLCKD to earn points and exclusive prizes, you'll not want to miss out!

Kylie Jenner X adidas Falcon

Mon, 03 Sep 2018 00:00:00 GMT

Kylie Jenner has been teasing us for months posting pictures of the Three Stripes and customised adidas Falcons and now we know why. Kylie has officially joined the adidas family alongside her sister Kendall and brother in law Kanye.

A D I D A S #FALCON #ADIDAS_AMBASSADOR #CREATEDWITHADIDAS @ADIDASORIGINALS CHECK OUT ADIDAS.COM/FALCON

A post shared by Kylie (@kyliejenner) on Aug 29, 2018 at 9:30am PDT

Unveiled as the newest ambassador, Kylie makes her debut in the first lookbook with 90’s nostalgia as the theme. Paying homage to adidas' roots, the Falcon was created in 1997, the same year Kylie was born, and in her 21 years she has quickly become one of the most recognisable faces on the planet. And now the young entrepreneur has joined forces with adidas for this latest release.

Reinvented in a grey, black, pink and blue colourway, the soon to be released trainer is bold and unapologetic, reflecting the confident mindset of female creative consumers. Confirming her partnership with adidas via Snapchat, she posted the new colourway along with a message “So excited to announce that I am officially an #adidas_Ambassador #createdwithadidas @adidasoriginals.”

A post shared by Kylie (@kyliejenner) on Aug 14, 2018 at 7:47pm PDT

The campaign, which features Kylie in a number of coordinated pink and black Adidas outfits, will launch on September 6th.

Keep your eyes peeled on The Lowdown and UNLCKD for an exclusive competition coming soon.

Blogger Rundown: The Latest Trends

Sat, 01 Sep 2018 00:00:00 GMT

We love seeing the hottest Influencers in the game snapping their style on the gram. So we’ve picked the freshest looks we’ve been inspired by this month. From the Chunky Trainer trend to 90's retro, these bloggers have the most fashion forward looks down to a T. Check them out below.

@amyscoleman

M00d

A post shared by AMY COLEMAN (@amyscoleman) on Aug 23, 2018 at 3:12am PDT

??

A post shared by AMY COLEMAN (@amyscoleman) on Aug 10, 2018 at 8:59am PDT

Amy sure knows how to style up her Forena trainers taking street style to new heights. Wearing them 2 different ways she knocks the chunky trainer movement out of the park every time, giving us major outfit envy.

@yasmin_lauryn

Getting my coffee fix ??

A post shared by Yasmin (@yasmin_lauryn) on Aug 1, 2018 at 1:07pm PDT

Yasmin brings her A game in this ultra-cool get up. Pairing up the Daisy Street Womens Check Dungarees with some platform Vans for an outfit that oozes off duty cool. She gains maximum urban style points from us.

@freshlengths

Fresh pair of the @nike M2K Teknos to give you a (brief) break from my face ??

A post shared by Lesley (@freshlengths) on Aug 9, 2018 at 2:08pm PDT

Fresh white creps are always a perfect edition to any wardrobe and the M2K in White is Nike’s answer to the chunky trainer trend. Combine the two and you get a sneak that’s worthy of any street style look. Lesley teams her M2Ks with some white branded Nike socks to carry on the clean look.

@orneiineii

Went on a boat party (thank you @rinsestagram and @ejbrandyuk) wore a PSG top and lipstick, unusual. Chicken legs on lock still. #bankholidayweekend

A post shared by orney (@orneiineii) on Aug 25, 2018 at 8:38am PDT

Air Force 1s have to be my favourite pair of trainers. My 6th pair had to be AF1 Jester XX. Large up @footasylumwomens the plug and keeping my ever growing collection flooding my tiny room. #footasylumwomens

A post shared by orney (@orneiineii) on Aug 24, 2018 at 11:22am PDT

Orney channels the perfect retro look. Pairing up the Nike Air Force 1 Jester XX with a bold sports top and cycling shorts for the ultimate sports luxe look. The Nike AF1 Jester XX is a fresh take on a street style icon, check it out here.

@candyrosiee

Skirt & sneakers is my fav combo ?? #candyrosie

A post shared by Stéphanie | Candy Rosie ???? (@candyrosiee) on Aug 22, 2018 at 12:40pm PDT

Stephanie is rocking the skirt and sneaker combo, a major fashion forward look. She pairs the M2K Tekno in Pink Foam with some monochrome styling to keep all eyes on the shoes. Check out the iconic M2K here.

Want to get your hands on the latest styles to drop at Footasylum? Head over to our Just Landed collection. Want to get all the latest news, style tips and launch info, as it happens? Make sure you head over to The Lowdown to keep up to date with all things Footasylum.

adidas Leoflage: The latest collection

Tue, 28 Aug 2018 00:00:00 GMT

Soled Out: Paigey Cakey

Sat, 25 Aug 2018 00:00:00 GMT

Continuing their Soled Out series, The Sole Supplier returns with episode two featuring British MC Paigey Cakey.

Born and bred in Hackney, she released her first mixtape in 2012, with her third mixtape featuring the likes of Yungen, Sneakbo, Stormzy, Colours and Dubz. She continues to bring the hottest music with thick bass, soulful injections and lyrical genius. Paigey Cakey has toured Europe, supporting acts from Lady Leshurr and Lil Kim, to The Game, Stormzy and Geko.

She carried out a tour of over 20 schools across the country and continues to maintain a positive influence on the younger generation, so it’s easy to see why she has made such an impact on the culture of today.

On this episode of Soled Out, we see Paigey Cakey in the Stratford Westfield Footasylum store, discussing all things trainers and lifestyle. Check out what she has to say on brand clashing, collaborations and her trainer influences. Watch her name her top 3 trainers and of course discuss her upcoming music - she doesn’t hold back.

&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/iframe&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;br /&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt; &amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;br /&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt; Want to shop Paigeys favourite sneaks? Check out the Nike Vapormax here and the JDI collection here. Make sure to keep up to date with our latest trainer drops right here on The Lowdown.

Want to shop Paigey's favourite sneaks? Check out the Nike Vapormax here and the JDI collection here. Make sure to keep up to date with our latest trainer drops right here on The Lowdown.

ANTS at Ushuaïa Ibiza

Fri, 24 Aug 2018 00:00:00 GMT

Every Saturday Ushuaïa plays host to the hottest sounds at one of the coolest parties on the island, ANTS. This sell out party showcases the biggest names in Deep House and Techno, drawing a huge international crowd. With their sixth season at Ushuaïa Ibiza, ANTS brings together a selection of the residencies best party starters and ones to watch.

The ANTS concept has enjoyed a meteoric growth in stature since the inception of the brand in 2012, with various parties taking place all over the world, focusing on rugged minimalistic beats from some of the biggest names in the tech-house scene.

Renowned for delivering unforgettable, day-to-night parties, the worshipped ANTS shows have shaped the worldwide reputation of Ibiza’s best open-air club. Ushuaïa constantly outdoes itself when it comes to phenomenal productions, with a different theme each night of the week. We took a trip to Ushuaïa on 18th August to experience the legendary party.

Saturday 18th saw sounds from Andrea Olivia, Davide Squillace, Dublin, Uner and Yousef. Andrea Olivia’s dedication to the underground scene has gained him widespread support and his music is appreciated by a range of dance music luminaries. In 2013 he launched his summer residency at Ushuaïa Ibiza and topped the Beatport chats with his remix of ‘Rise Of Angels'. This ultimately became known as the ANTS summer anthem and spread like wildfire across the whole island of Ibiza.

Italian DJ/Producer, David Squillace, is one of the busiest artists in electro. He’s founded his own labels: Sketch, Minisketch, Hideout and Titbit and was quickly picked up by the imfamous Ibiza Circo Loco making his residency debut in 2007. He remains a key part of the family to this day holding residencies in ANTS, DC10 and the Circoloco tours.

Yousef's very own Circus Recordings sees this legendary event tour around the globe playing in locations such as London, New York, Berlin, LA, Milan and Barcelona. He continues to produce world renowned sounds, playing at not only ANTS but Circoloco, DC10 and Parklife.

It’s no surprise that people flock from around the world for the inimitable Ushuaïa experience. To stay up to date with the latest and hottest events, keep your eye on The Lowdown.

Introducing: Loyalti

Fri, 24 Aug 2018 00:00:00 GMT

Introducing an elite new brand, specially handpicked to keep you looking fresh all day long. A brand you won’t find elsewhere, Loyalti is our latest addition that’s already hyped up by influencers all over. Their exclusive footwear collection is custom-designed to provide a unique contemporary aesthetic and here at Footasylum we’re bringing you the freshest pieces that you won’t find anywhere else.

NOW LIVE | LOYALTIFOOTWEAR.COM Loyalti premium footwear. 12 custom-designs across five unique styles - shop the collection now at loyaltifootwear.com #runsdeep #loyaltifootwear #footwear #launch

A post shared by L O Y A L T I (@loyaltifootwear) on Jul 20, 2018 at 12:57am PDT

Loyalti is fuelled by ambition, with a commitment to everlasting style it’s been curated over years of friendship. Their vision is to share their passion for unbeatable quality. With a desire to inspire people, Loyalti footwear was created – a game changing collection. Offering a truly unique brand, made by the people for the people, it focuses on luxury quality and high fashion designs without the premium price tag. A movement dedicated to staying true to the people who have supported the brand offering nothing but uncompromised loyalty.

The Dedication City Runner offers a sleek aesthetic with Loyalti branding on the tongue to keep this trainer ahead of the game. The minimal detailing keeps it low key whilst the accents of red offer a colourful flair on the sole.

The Patriot Cup Suede Trainer in Sand offers something a bit subtler. With a suede upper, the neutral tones sit upon a white sole - the epitome of clean.

The Legit Webbing Trainer keeps it sleek with a modern twist providing eye catching details with the Loyalti striped branding on the sides and through the eyelets. Providing essential style, it comes complete with padded ankle collars and perforated side panels.

Taking things to the next level, The Allegiance Chunky Runner fuses premium materials for an elevated look. This chunky sneak is bang on trend, boasting a clean all black exterior whilst the usual iconic red detailing and branding is applied for maximum style impact.

Add the finishing touches to your outfit with Loyalti’s range of caps. Bring your A game with the Frankly Suede Pitcher Cap, featuring a luxe suede aesthetic and a curved visor this cap is sure to keep your outfit looking fresh all day. Try the Member Pitcher Cap, with its clean aesthetic and deluxe embroidered crown logo, this iconic cap is perfect to make you stand out from the crowd.

Shop Loyalti online now. Make sure to keep up to date with their hottest releases here on The Lowdown.

'Success to me is hitting your goals' - P Money Exclusive

Thu, 23 Aug 2018 00:00:00 GMT

This summer saw Eastern Electrics providing another unbeatable summer all dayer. World class DJ’s, MC’S, urban acts and more stepped up on stage to provide some serious sounds. We got the chance to interview some of the hottest artists of the moment. Check out below what P Money had to say about the festival, success and his inspirations.

Sum up Eastern Electrics Festival in 3 words?
Vibes & Energy

What’s the last played song on your phone?
Jme - Deadout (I listen to oldschool grime mostly)

If you could some up your sound in a three words, what would they be?
Exciting, Clever, Clarity

Where would you like to be five years from now?
A place called Bora Bora, St Regis lol. Apart from that, running my own label with a female grime MC and a few producers signed to it.

Do what makes you happy and look after yourself too ?? ?? @davidtownhill Back 2 Back EP in bio

A post shared by P Money (@kingpmoney) on Aug 17, 2018 at 1:44am PDT

What would people be most surprised to learn about you?
I don't know maybe the fact I have hair under my hat which people never ever get to see. They all assume I'm bald or have some crazy throwback hairline when I DON'T.

Is it important to you to be influential and to inspire the next generation?
It never used to be, but since having a son I understand our responsibilities and just how much influence we have on the world. I also think it’s important especially for the grime scene because if we don't, there won't be one in the future.

@niall__gleeson my g!!! ?????????????? Babies KNOW good vibes and good energies P Money x @littledougy Back 2 Back EP out now link in bio

A post shared by P Money (@kingpmoney) on Jul 29, 2018 at 3:15am PDT

What does success look like to you?
Success to me is hitting yours goals. Some people are happy in life because they achieved everything they wanted to. I think people confuse success with money nowadays as in if someone has/makes more than you they're more successful but to me that's a dead way of thinking and doesn't allow us to appreciate what we have.

All For You

A post shared by P Money (@kingpmoney) on Aug 8, 2018 at 1:50am PDT

What fuels your creativity?
Making sure my son has whatever he wants and foods on the table and the bills are paid. Nah apart from that I genuinely want my scene to really become a worldwide genre and be recognised as its own genre. I want us all to be respected as artists. I'd love to see that before my time is up.

Who or what is your greatest musical inspiration?
Dizzee & Wiley. I always wanted to be as big or as good as them.

Most memorable moment of your career so far?
Touring China!!!!

Back 2 Back EP out now!! Link in bio @Spotify @applemusic ?? @davidtownhill

A post shared by P Money (@kingpmoney) on Jul 14, 2018 at 2:54am PDT

What’s the biggest thing you’ve learned about yourself as an artist since starting out?
I can slyly sing lol. And as much as I was trouble in school, I did listen, cause the lyrics I come up with are all from the mind with words I've learned in class.

Thanks P Money.

Check out his latest sounds here and make sure to check out his Instagram. To stay up to date with the hottest artists of the moment, keep your eye on The Lowdown for exclusive interviews and more.

WIN An all-expenses-paid trip to see the Yankees in New York

Mon, 20 Aug 2018 00:00:00 GMT

(COMPETITION NOW CLOSED)

We’ve partnered with New Era to send you and a friend to watch the NY Yankees play the Toronto Blue Jays at Yankee Stadium. We’ll take care of flights, accommodation and spending money – you just need to decide who to take.

To be in with a chance of winning, log into the Footasylum app (or download the all-new app if you haven’t already), and enter via UNLCKD. One of you (and a very lucky +1) will be getting all of this:

-Tickets to the New York Yankees vs Toronto Blue Jays game at Yankee Stadium on 14th September
-Return Flights to New York City
-4 Star hotel
-£500 spending money
-New Era bundle

To enter:
-Download the new Footasylum app via the App Store or Google Play store
-Sign in to an existing Footasylum account, or create a new account
-Go to the UNLCKD tab
-Go to Competitions
-Tap the specific competition and follow the instructions to complete your entry (one entry per competition).

If you run into any issues get in touch with our customer services team who’ll be happy to help.

Please note entrants must be over 18 and available to travel between 13th and 16th of September 2018.

Good Luck!

Just Dropped: Puma RS-0 Sound

Mon, 20 Aug 2018 00:00:00 GMT

Back in the ‘80s, the original RS was an innovative running trainer with high quality cushioning technology. Today, Puma has rebooted the RS design unveiling its latest iteration, rebooting the original RS and taking it back to zero to give us the RS-0 Sound.

Built with modern materials and state-of-the-art design, the RS-0 sound gives a contemporary twist to the iconic running shoe. Inspired by music and todays pop culture, this modern day sneak celebrates music that's borrowed from the past and takes it into the future with a fresh new outlook.

With a reinvented design, the RS-0 trainer is evolved for a new world and ready to reinvent the future. Constructed from premium materials, the sneaker features different colourways with unique block colour designs. Leathers and lightweight mesh sit on foam cushioning, with sleek lacing system and subtle perforations. This shoe offers a retro aesthetic fused with a futuristic vibe.

Want them? Shop the Puma RS-0 Sound online now. But before you do make sure you download the new Footasylum app for access to UNLCKD to earn points and win exclusive prizes.

Festival Headliners

Mon, 20 Aug 2018 00:00:00 GMT

With the summer of sound drawing to a close there’s still a host of festivals for you to get involved in and we’ve got some fresh new threads to make you stand out from the crowd. Our collection sees the most iconic brands leading the way, bringing you the hottest and boldest picks. Check out your perfect wardrobe line up.

Get set for the fields with a bold retro print jacket for some ultra-stylish detail. Not only will it protect you against the elements but it ties the whole look together.

Dungarees are the ultimate style staple. Versatile yet chic, mix and match how you wear your dungarees with bold prints for a look that will never go out of fashion.

Festival season is all about striking colours and effortlessly cool fashion. Blend bright colours with subtle monochromatic prints to channel an ultimate retro reboot with a modern twist.

Check out New In for all the latest styles and make sure to visit The Lowdown so you never get left behind. And make sure you check out UNLCKD to earn points and exclusive prizes, you'll not want to miss out!

Now Online: Nike Air VaporMax Plus

Thu, 16 Aug 2018 00:00:00 GMT

20 years since the Air Max Plus debut, Nike have combined the striking silhouette with the iconic VaporMax sole unit to bring us the Air VaporMax Plus.

This fresh sneak brings a contemporary modern vibe with a bulky feel. Offering two new colourways; White/Crimson and Smokey Mauve/Bordeaux, this hybrid trainer features tuned Air branding and 3M reflective detail.

The upper is wrapped in the new colourways, covering the laces, heel tab and cage unit. A bold mini swoosh sits at the back of the heel, whilst the coloured tones sweep across the midsole. Black Air VaporMax Plus branding is placed on the tongue whilst the emblem on the heels adds bold detailing to a shoe that boasts a clean aesthetic.

Check out the Nike Air VaporMax Plus Trainer online now. But before you do make sure you download the all-new Footasylum app and sign in for access to UNLCKD to gain access to exclusive points and prizes.

Air Jordan IV Retro 'Raptors'

Wed, 15 Aug 2018 00:00:00 GMT

Launched in 1989, Michael Jordan’s 4th signature model and 2nd Hatfield-designed Air Jordan was the shoe that provided lift-off for what is considered the greatest game-winning shot in NBA history: ‘The Shot’.

The Jordan IV Retro ‘Raptors’ pays homage to Canada’s only representation in the NBA. Based on 90’s Raptors jerseys, the end result is something much more refined than a cartoon dinosaur playing basketball.

The predominantly black upper is constructed from nubuck and plastic mesh panels, with hits of University Red to the plastic lace wings. The midsole contrasts speckled Court Purple around the visible air unit and medial side with solid black and University Red outsole highlights to the toe and heel. Red tongue lining and Jumpman Logos to the tongue and heel compete the Toronto-inspired IV.

Dropping at 8AM BST on August 18th, the hype surrounding this release means you’ll have to be quick to land a pair. Grab yours right here at Footasylum.

But before you do, download the all-new Footasylum app and sign in for access to UNLCKD. You won't regret it. Trust me.

Just Dropped: Nike AF1 Jester XX

Wed, 15 Aug 2018 00:00:00 GMT

The Nike AF1 Jester XX is inspired by the culture around us. As we are beginning to see more and more people redefining themselves, showcasing their creativity and culture, this trainer has been deconstructed for the new creatives. A street style legend, it reframes concepts and presents new perspectives.

With off centre branding and an elevated sole, this reinvented edition gives a fresh take on a street icon. Made for next creative generation, check out these female creatives taking on the Nike AF1 Jester - made for women by women.

KatBrownSugar is the Manchester born singer, DJ and Radio Host. Collaborating with some of the city’s finest talent as well as her regular DJ spots across the city has allowed her name to rise to the top of the crop within Manchester. She describes her music as a fuse of R&B, Neo Soul, Hip Hop and Future Sounds. “My songs are like a diary, what I go through good or bad, I choose to vent it through my music.” Growing up in Manchester has influenced her sound, motivated by the city she tells us “I’m so inspired by Old Trafford, it comes through my identity, who I am – I’m an Old Trafford Afrochild.” @katbrownsugar

Meme Gold is the fashion designer turned radio host. “I create, I DJ, I perform but more importantly I run my own brand named after me – Meme.” Studying a degree at Manchester in Fashion Design & Technology, she dropped out and moved back to London before returning to Manchester. She began to sew and create clothing and now four years later she’s got her own label. Speaking about her brand she says “I design it, I model it, I PR it, I market it, I gift it, I do it all. My brand isn’t for a particular genre or styling, I’m a very eclectic person”. @memegold

Model and student, Hannah recently moved from South Africa to London to chase her dream. “I’m a model and a student, I’d like to think I’m committing to them both 50/50". Her portfolio showcases her bold and distinctive personality. As a confident next generation creative she isn’t afraid to showcase her originality telling us “I’m definitely an independent female”.
@grandmasterhan

Check out the Nike AF1 Jester XX online now.

Nike M2K Tekno

Wed, 15 Aug 2018 00:00:00 GMT

2018 has been a strong year for brand-new Nike silhouettes. The Nike M2K Tekno is (at least) the Swoosh's second success story of the year; it's the perfect storm of great product design and social media phenomena, and a must-have for your summer rotation.

The Nike M2K Tekno owes much to Nike’s perennial bestseller and middle-aged-dad favourite the Air Monach. Designed in the early 2000’s, the shoe filled a gap previously only occupied by New Balance – wide, comfortable training shoes pretty much designed to mow the lawn in. The shoe has been a constant presence in Nike’s roster since its 2002 release; its simple colourways, full length air unit and availability in different widths caters perfectly to your Dad. It’s a no-nonsense sneaker, comfortable and durable.

The Air Monarch’s suitability to its target audience means it’s stuck around long enough for the dads it was designed for to become style icons. The popularity of the chunky sneaker trend meant it was a matter of time until the Monarch’s certified dad-shoe status made its way into sneakerhead’s rotations – it’s a polarising choice, but a viable one all the same. High-profile adopters like Drake and Russel Westbrook have taken cues from American dads and donned the Monarch - these unknowing pillars of normcore have had their culture appropriated, and the result is the M2K Tekno.

Designer Jin Hong added a modern edge with a slimmer last, coloured heel clip and updated branding, but kept the essence of the Monarch IV with a dad-approved chunky Air sole and panelled leather mix upper. Since its debut on the runway for John Elliott’s first women’s collection in February, the silhouette blew up on social media - resulting in production of Men’s sizes, dropping online on the16th of August.

Set to be the hottest silhouette of the summer (and beyond), pick your Nike M2K Tekno up right here.

Unboxed: adidas Originals POD-S3.1

Mon, 13 Aug 2018 00:00:00 GMT

adidas are back with a brand new silhouette. Bringing heritage to this fresh design, the latest drop from the Three Stripes brings two new colourways. Featuring an NMD style-upper and a sculpted Boost heel, the adidas Originals POD-S3.1 is the perfect choice whether you’re hitting the gym or the streets.

See what KSI, Yung Filly & Ediz have to say about the classic adi technology in the latest Footasylum Unboxing series. They take a look at the brand new colourways and give you the chance to win a pair.

Like them? We’re giving away a FREE pair of the adidas Originals POD-S3.1 in Black. To be in with a chance of winning, subscribe to the Footasylum channel, like the video, and comment your shoe size with the word 'Pod'. Competition ends Friday 17th of August 2018. The winner will be announced shortly after.

Check out our previous Unboxed series ft KSI, Yung Filly and Edz. This time looking at the brand new Nike 'Just Do It' pack.

Want to cop the latest drops? Check out the adidas POD-S3.1 here and the Nike JDI collection here.