The Hyped Hawaiian Not afraid to show his wild side, the Hyped Hawaiian has taken back clichéd tourist attire and reinvented it for the street. Don’t be fooled by the washed denim and the classic All Star webs – He’s ahead of the wave.

The Inner City Huntsman A huntsman by trade, and a huntsman by nature; although you won’t catch this gent strolling the back streets with a browning tucked under his sleeve, but strutting high and mighty shooting glances left, right and centre.

Mr Fair Isle His sneakers are the cleanest, his denim is the leanest, and his hooded upper features a pattern associated with the fair isle of Fair Isle, an island in Northern Scotland near the Shetland and Orkney islands, that lets you know he’s still a little edgy and not too scared to rock his Nan’s finest knits.

Pocket Prestige Chinos and quilted uppers once meant a day off from the wealthy grind to take the beagles out for a Sunday stroll through ones hundred acre grounds. Cue the urban gent, and you’ve got a stylish reinvention of a wardrobe staple with colour pops and fabric additions to boot.

Dapper Chap Nothing screams a night out quite like a casual-cotton button-up polo. With the t-shirt muscles pumped, the cologne heavy, and the latest footwear fixtures tied up tight, this Dapper Chap is ready to go.

Academic Chic It doesn’t matter if you’re five-years-old and all you’re carrying to school is a Fireman Sam lunch box and the weight of a couple of cheese sandwiches, September means a student loan to somebody somewhere and the basics are no different – Nothing screams Academic Chic quite like fresh sneaks and shiny new backpack.

Beach Holiday The sun, the sea, and the sand are already accounted for, but if you haven’t packed chambray shorts, a graphic whitey and some slip-on slim line sneakers then you might as well still be in England

The Bread & Butter Forget the complicated weaves and fancy repeat patterned garb that pollutes the high street – No wardrobe is complete without the basic white tee and selvedge indigo denim. Sure, trends come and go, but this combo has a history as long as your arm for a reason.